Websites & Online Solutions
Websites are an essential marketing tool and shop front for your business and yet can still move to the bottom of your priorities. PMGID can help you to get a website up and running, redevelop an existing site or maintain content to keep it fresh. Whether you just need a simple informative website or want to invest in an online shop, calendar bookings or membership systems, you have come to the right place.
Social media, brand and marketing projects can also be implemented and maintained either as part of a website refresh or to setup a new business so that you get it right from the start.
What makes a website successful?
There are a lot of DIY online website builders out there and they can be a cheap solution but if you don't have the knowledge of website design and marketing, it can be a waste of time and money. We use online site builders to provide you with a solid foundation that you can then maintain it yourself without needing a website developer or we can support you after go-live too if you simply don't have the time.
Defining the objectives
Responsive design ensuring the site is mobile and tablet friendly
Secure site complying with General Data Protection Regulations (GDPR)
Membership Systems
Make sure you don't end up spending too much on functionality you will probably never use.
Choosing a Member System
Check for any hidden fees as there maybe pay per member fees on top of transaction and/or annual fees.
Make sure you can start with an affordable solution and the system is able to cope with growing with your database.
Choose a system that is easy to configure with a user friendly admin interface. Training is essential for your administrators.
Ensure the system is set up correctly at the start and that you can amend it when your requirements change.
Project Management
Resource time is valuable and you can waste precious hours if you don’t have detailed plans for your projects. Identifying potential risks and having contingencies in place can save you time and money.
Preparation
Planning
Quality Resourcing
Communication
Processes
Define and communicate more efficient internal procedures
Create brand guidelines and a tone of voice and use these throughout your organisation
Share your documents centrally and maintain version control
Create standard branded templates for regular documents
Find the right online tools to help you manage tasks and workload
Create high quality, up to date marketing materials